Mary Reha, Edwin “Ted” Ashton.

Right, Mary Reha, one of Arete’s co-founders, brings more than 30 years of tax and accounting experience to the table. Left, Edwin “Ted” Ashton, a longtime Phoenix attorney and one of Arete’s co-founders, graduated with a degree in business finance in 2003. After successfully running a small company for several years, he returned to law school, graduating with high honors from the University of Utah S.J. Quinney College of Law in 2011.

This week, Business Briefcase is taking a deep dive into a new hotel coming to Buckeye next year, as well as the launch of a financial services entity in Goodyear. Lastly, read which West Valley city will be home to a 258-unit, multifamily community.

As always, feel free to send any Business Briefcase inquiries or questions to lserrato@timespublications.com. 

New Marriott complex

coming to Buckeye

In what Buckeye City Councilmember Craig Heustis refers to as “another great investment in our city,” a new Marriott complex is set to open in that city. 

Performance Capital Partners LLC acquired a site for its upcoming dual-brand Marriott TownePlace Suites and Marriott Fairfield Inn & Suites hotel complex at the northwest quadrant of Market Street and Verrado Way in Buckeye.

Performance Capital Partners will act as developer and manager of the new hotel. The expected completion date is November 2022.

Construction of the hotel will be led by Quest Development & Construction. This will be the third hotel Performance Capital Partners and Quest will complete together. 

WV business leaders start financial services entity 

Two community-minded West Valley executives are pooling their extensive knowledge of tax, accounting and law to launch Arete Financial Solutions LLC.

Mary L. Reha and attorney Edwin “Ted” R. Ashton strive to help Arete clients attain “complete financial well-being,” which is the motto of their new company.

Whether someone needs help with personal or business tax preparation, bookkeeping and accounting, trust and estate planning, business legal issues or financial advising — all details can be managed at Arete.

“As a new business client, we listen to your goals and review the status of your business needs,” Ashton said. “You will then be assigned a comprehensive team of professionals to help you reach your financial and business objectives.”

Reha said clients will have the professional services of a tax specialist, accountant, attorney and financial adviser with expertise in wealth management.

“We believe having all our advisers working together under one roof will offer our clients the highest level of efficiency, customer service, and success in achieving financial well-being,” she said.

Reha and Ashton will be two of the first Arizona business owners to take advantage of a recent change in the legal ethics rules.

In 2020, the Arizona Supreme Court approved proposed rule changes which allow lawyers and nonlawyers to have common ownership of entities providing legal and nonlegal services through an “alternative business structure.” The change took effect Jan. 1, and Ashton began the onerous approval process to partner with Reha.

Reha, who founded MLR Professional Tax Services in 2014, said the family-like working culture that is a key part of the MLR identity also will be a cornerstone of Arete. 

Arete is a concept in ancient Greek philosophy that refers to “excellence” associated with the fulfillment of purpose, or the act of living up to one’s full potential.

Reha and Ashton pledge to strive for excellence in all services to clients, provide their employees an inviting and inclusive environment, and to continue their individual long histories of community involvement in the West Valley.

To further broaden Arete’s breadth of services, the partners plan to bring on a licensed financial planner in the new year. 

The group’s objective is to optimize its clients’ complete financial wellbeing by providing professional tax and accounting advice, legal services and financial planning to help maximize investment, remain in full compliance, properly establish legal entities, and put in place documents to ensure succession for businesses and retention of wealth for future generations.

Arete celebrated its launch by hosting a community open house for families and business owners. 

Arete Financial Solutions is at 2440 N. Litchfield Road, Suite 210. 

For more information, visit aretefs.com.  

Evergreen Devco breaks ground for Tolleson

community

Evergreen Devco Inc., a leading retail and multifamily development company, broke ground on the development of a 258-unit, multifamily community located at 89th Avenue and McDowell Road in Tolleson.

The 9.48-acre project, located at 8827 W. McDowell Road., will add a residential component to the larger Plaza 91 mixed-use development, which houses a Fairfield Inn and retail shops.

“Tolleson has great proximity to existing and growing employment in both the Central and West Valley areas of Metro Phoenix,” said Matt Evans, Evergreen’s regional president of Arizona multifamily. “We are pleased to work with the city of Tolleson to add much needed housing to this thriving community. This is an amenity-focused, garden-style community that will offer residents excellent proximity to employment and retail amenities located along the I-10 and Loop 101 corridors.”

BMA Architects LLC is designing the project, which will feature three-story luxury garden apartments with a resort-style pool and spa, wood-inspired plank flooring, quartz countertops and stainless-steel appliances. The leasing office will open in December 2022.

Scottsdale-based MT Builders LLC is the contractor for the Parc Tolleson project, which is being engineered by Phoenix-based HilgartWilson LLC. Landscape design is provided by Scottsdale-based Collaborative V Design Studio.

For more information, visit evgre.com.