West Valley Mavericks Foundation’s third annual RoundUp

As of print time, 38 food trucks have been confirmed for the West Valley Mavericks Foundation’s third annual RoundUp. The event also includes performances by Hillbilly Deluxe and Kody Raine Trio.

With the fall season quickly approaching in the Valley, but temperatures still upward of 100 degrees, one could say cooler weather is highly anticipated.

And as temperatures decrease over the coming weeks and months, many Arizonans will likely look to enjoy the great outdoors.

Now, a local group is looking to take advantage of the changing seasons.

 On Saturday, September 28, the West Valley Mavericks Foundation will host the third annual RoundUp Food Truck and Music Festival, sponsored by Desert Financial Credit Union. The free, family-friendly event will be from 4 to 10 p.m. at the Goodyear Ballpark, 1933 S. Ballpark Way.

The food truck and music festival is one out of four major events the foundation hosts. It began three years ago, when the Mavericks wanted to entertain a community event for families.

“It is our signature event,” said Jason Khan, Mavericks president. “It includes activities for the whole family, including over 35 food trucks, a great selection of drinks and a kids’ fun zone.” As of print time, 38 food trucks have been confirmed.

“Prior to the event we have the opportunity to bring in more food vendors if we feel the attendance will be high,” Khan said.

“Right now, on Facebook, there are 17,000 people that are interested in this event.”

In addition to food, beverage and kids’ activities, the festival will host two live bands: Hillbilly Deluxe and the Kody Raine Trio. New to the event this year will be a fireworks display.

Later in the evening, at 7:15 p.m., there will be a 50/50 raffle drawing. Participants, however, do not have to be in attendance. Just text “RoundUp” to 855-202-2100 to buy a raffle ticket, which will support a local cause. St. Mary’s Food Bank will also be in attendance to collect canned and nonperishable food items.

Keeping in line with that theme, food and beverage proceeds will support West Valley charities, too, Khan said.

“All of our net proceeds go to support charities,” Khan said. “We are a West Valley-based organization and we want to give back to our West Valley community.” 

The West Valley Mavericks Foundation was formed in 2012 by several community leaders looking to form a “men’s group” to raise funds for local charities and to build culture, community, commerce and charity in the West Valley.

“Since 2012 we have grown to 60 members — currently 40 active members and 20 life members,” Khan said. 

Also, since 2012 the foundation has supported over 70 nonprofit organizations and raised over $675,000 through its events. 

“We have four major events throughout the year and we get sponsors for those events, sell tickets and raise money to give back to the community,” Khan said. 

Since creating the RoundUp festival three years ago, the Mavericks have seen a great amount of growth, especially with sponsors.

“This year our major sponsors are Desert Financial Credit Union, Fry’s Food Stores, Pleasant Harbor Marina and Hensley Beverage Company,” Khan said. “Also, numerous other local partners as well. The more we continue to grow this event, the more they wanted to be involved with it.”

Admission is free, but VIP tickets are available courtesy of Fry’s Food Stores. Those who wish to spend $100 will get catered food from restaurants, access to an open bar, premium parking, shaded seating and a great view of the stage.

For more information or to volunteer, visit westvalleymavericksfoundation.org. Also, when attending the RoundUp Festival use #TheMavericksRoundUP when posting on social media.